What is your full name?
Nana Klay
What is your age range?
Where were you born and raised?
What countries/states did you school in?
Did you go to university? If so, where did you go and what did you study?
In what countries are you based?
What do you do to earn a living and when did you start?
Founder of Klayfoods Africa and Klay Africa Foundation. At the age of Nineteen, while in my final year at the University of Ilorin, I conquered being overweight, a situation I had lived with for many years. After months of intense and deliberate efforts, I reduced from a body size 20 to a size 8.
Through Klays Fitness and Wellness, I have affected thousands of people and have directly helped over four thousand (4000) persons achieve their various wellness goals. Since I started my brand, I have partnered with various organizations in Nigeria and have also been invited to many places by virtue of the impact of her wellness brands. One of such organization was FrieslandCampina Wamco, where I partnered with their Three Crowns Milk brand on a particular project.Inspired by my work with clients at Klays Fitness and Wellness, I established, now award-winning food processing company in 2020, centred on producing healthy and safe made foods for children, women and adults.
The business was founded on the passion of seeing that malnutrition is completely eliminated among African children which led to starting a social enterprise KlayAfrica Foundation, a mission to serve at least one million(1,000,000) malnourished people, especially children in underserved communities in Africa by 2030, by improving their nutrition and health. We do this through the provision of nutritious and safe food, capacity building, advocacy and partnership building.
What did you use to do before you did this?
What inspired you to start your business?
My personal experience in health and wellness inspired me. My business journey has evolved ever since
Why should anyone use your service/product?
Klayfood is an indigenous food product made for children. The goal is to solve the issue of malnutrition by feeding children with our Tombrown cereal produced through safe and natural processes to eradicate undernourishment.
For every product one purchases, they have helped feed a child and eventually contributed to taking the child from being malnourished to nourished.
Tell us about your team.
What is something you wish you knew before starting your business?
It is never a straight road, change is constant and you have to always be prepared for whatever is coming.
Would you advise other people to start businesses or invest in Africa? Please also share the drawbacks.
What’s the biggest piece of advice you can give to other Africans looking to start-up?
1. Find your way to the market and
2. pivot quickly, early and strategically
What’s the biggest piece of advice you can give to other Africans in the diaspora?
Tombrown cereal with egusi soup
